Our Ingredients

Our bakery products have all the core ingredients you’d expect to bake tasty bread: flour, water, yeast and salt. It’s our clever packing process that helps our delicious bread, buns and rolls retain their freshness. But just in case there’s something on the pack you’re not quite sure about, here’s a little info about our key ingredients and why we use them.

Ingredients Allergen Information

You may have noticed some of our products are now declaring new ‘may contain’ allergens.

As part of our commitment to quality products and ingredient transparency, we have reviewed our allergen risk assessments and subsequently our on-pack labelling.

This is part of an industry-wide issue affecting wheat flour at a commodity level.

In recent years, there has been a concerted effort to reduce the use of pesticides and fertilisers in the EU. This has led to an increase in crops such as mustard, soya and lupin being grown for ‘green manuring’ a more natural way of fertilizing soil. Issues affecting biodiversity, crop rotation and inter-cropping have also played a part in the growth of these crops.

Throughout the supply chain, flour producers are employing the latest techniques and technology to minimise the risk of cross-contamination of wheat with potential allergens such as mustard, lupin and soya. However, the very nature of growing crops means that it is not possible to eliminate the risk entirely.

As such, many flour millers throughout Europe have now recommended that wheat flour should be labelled accordingly.

Even though the risk is very low, St Pierre Groupe is committed to providing our consumers with as much product information as possible so they can make informed choices. We have therefore taken the decision to amend our packaging wherever this risk has been identified.

If you would like any further information, please feel free to contact us directly via enquires@stpierregroupe.com